The Right
Ingredients
In Every Bag

Protein

• Real meat is always the #1 ingredient in your dog's blend. Meat and plant protein are balanced to create a strong foundation for your dog's diet.

• LAMB

  We only use real, high-quality lamb. It’s a red meat, and an excellent source of protein and amino acids that help build and maintain your dog’s muscles. It’s also a natural source of glucosamine for joint health and mobility.

• CHICKEN

  Our chicken is high-quality white and dark meat. Chicken is a high-quality source of protein and amino acids that help build and maintain your pet’s muscles. It’s also a natural source of glucosamine for joint health and mobility.

• SALMON

  We use real salmon, always! Salmon is an oily fish that’s rich in omega-3 fatty acids. It’s a high-quality source of protein and amino acids that help build and maintain your dog’s muscles. And, as a natural source of fat and omega-3 fatty acids, it helps give your dog healthy skin and a soft, shiny coat.

• BEEF

  We select high-quality real beef for our blends. Beef is a high-quality red meat. It’s an excellent source of protein and amino acids that help build and maintain your pet’s muscles. It’s also a natural source of glucosamine for joint health and mobility.

• PEA PROTEIN

  Pea protein is the concentrated, protein-rich part of the pea that helps strengthen and maintain your dog’s muscles. It’s also a great source of iron and lysine, which help support healthy muscle growth.

• POTATO PROTEIN

  Potato protein is the concentrated, protein-rich part of the potato that helps strengthen and maintain your dog’s muscles.

• SOYBEAN FLOUR

  Soy flour is made from the bean of a soybean, with the hull and pod removed. It’s ground to a fine powder to create flour. As a high-quality source of protein, it helps strengthen and maintain your dog’s muscles.

• CANOLA MEAL

  Canola meal is the ingredient left over after removing the oil from the seed. It’s a source of protein that’s rich in essential vitamins and minerals with an excellent amino acid profile to help build your dog’s muscles.

• CORN GERM MEAL

  Corn germ meal is what remains after removing the oil from corn kernels, then grinding them to create a nutrient-rich ingredient. It provides a rich source of fiber for healthy digestion, as well as a high-quality protein source for strong muscles.

• CORN GLUTEN MEAL

  Corn gluten meal is created by removing starch, bran and germ from the corn kernel to create a protein-rich ingredient. As a high-quality source of protein, it helps strengthen and maintain your dog’s muscles.

• DRIED EGG PRODUCT

  Egg product is the yolk and the white of the egg, without the shell. It is an excellent source of protein and essential amino acids that helps strengthen and maintain your dog’s muscles. It’s also a high-quality source of glucosamine for joint health and contains fats and fatty acids for skin and coat health.

• CHICKEN BY-PRODUCT MEAL

  Chicken by-product meal is made up of chicken that has been ground and cooked, reducing the fat content to create a protein-rich ingredient. It’s high in protein and amino acids to help strengthen and maintain your dog’s muscles. It’s also a high-quality source of glucosamine for joint health.

Carbohydrate

• Our nutritionist selects carbohydrate sources that provide your dog with sustained energy.

• BARLEY

  Barley is a cereal grain used as a natural source of carbohydrate to give your dog healthy energy. It is also a nutrient-dense source of fiber for healthy digestion and a source of protein for strong muscles.

• WHOLE WHEAT

  Whole grain wheat is the dried wheat seed. It’s used as a natural source of carbohydrate to give your dog healthy energy. It is also a nutrient-dense source of fiber for healthy digestion and a source of protein for strong muscles.

• PEA STARCH

  Pea starch is derived from whole peas. As an alternative source of carbohydrate, it’s ideal for those who are seeking grain-free nutrition. It’s used to help fuel your pet’s body for healthy energy.

• PEA FIBER

  Pea fiber is derived from the outer coat, also known as the hull, of a pea seed. As an alternative source of fiber, it’s ideal for those who are seeking grain-free nutrition. It’s used as a high-quality source of fiber to help support your dog’s intestinal function and overall digestive health.

• OATMEAL

  Oatmeal is made of rolled oats. It’s a natural source of carbohydrate that helps fuel your dog’s body for a healthy energy level. It is also a nutrient-dense source of fiber for healthy digestion and a source of protein for strong muscles.

• CASSAVA ROOT FLOUR

  Cassava root flour a gluten-free ingredient used as an alternative source of carbohydrate in grain free formulas. It’s created by drying the vegetable and then grinding it down to a fine powder to create flour. It’s a nutrient-dense source of fiber for healthy digestion and a natural source of carbohydrate that helps fuel your dog’s body for healthy energy.

• DRIED BEET PULP

  Dried beet pulp is what remains after removing the sugar of the beet so the fiber-rich portion of the vegetable remains. It improves your dog's stool quality.

• LENTIL FLOUR

  Lentils are a type of legume. They are high in fiber, and complex carbohydrate, while low in fat and calories. Their high protein content makes lentils a perfect option for boosting protein intake.

• CORN

  Whole grain corn is dried corn kernels. It’s used as a natural source of carbohydrate that helps fuel your dog’s body for healthy energy. It also contains linoleic acid, an omega-6 fatty acid, for healthy skin and a shiny coat, and is a source of protein for strong muscles.

• WHEAT BRAN ALEURONE

  Aleurone, the high-fiber, antioxidant-rich layer of the wheat kernal, is known to be a prebiotic fiber. Prebiotic fibers help keep the cells of the digestive system healthy. They are selectively fermented by beneficial bacteria in the large intestine and produce a substance called Short Chain Fatty Acids (SCFAs). SCFAs serve as an energy source for the cells of the large intestine, help lower the pH of the intestinal contents (to inhibit growth of potentially harmful bacteria) and increase the number of beneficial bacteria for good digestive health.

Fats and Oils

• Nutrient-rich fats and oils are carefully sourced and selected to support your dog.

• BEEF FAT

  Beef fat is an energy source derived from cattle that’s used to help promote your dog’s healthy energy. To maintain freshness, we preserve the beef fat with mixed tocopherols, a natural form of vitamin E. It also adds delicious taste!

• FISH OIL

  Fish oil has been derived from the tissues of oily fish, like menhaden. Rich in EPA, an omega-3 fatty acid, it promotes healthy joints, and skin and coat health. It also supports a healthy immune system.

• SUNFLOWER OIL

  Sunflower oil is extracted from sunflower seeds. Rich in unsaturated fat and omega-6 fatty acids, it helps give your dog healthy skin and a soft, shiny coat. Plus, as a high-quality source of fat, it fuels your dog with a healthy energy level.

• SOYBEAN OIL

  Soybean oil is extracted from soybean seeds. Rich in unsaturated fat and omega-6 fatty acids, it helps give your dog healthy skin and a soft, shiny coat. Plus, as a high-quality source of fat, it fuels your dog with a healthy energy level.

• VEGETABLE OIL

  Medium Chain Triglycerides (MCTs) are brain-supporting nutrients sourced from palm kernel and coconut oils. When added to the diets of dogs seven and older, they have been shown to promote memory, attention and trainability, with visible results seen within 30 days.

Minerals

• Your dog's blend is fortified with essential minerals to support your dog's unique needs.

• CALCIUM CARBONATE

  Calcium carbonate is a form of calcium, a mineral that plays an essential role in strengthening your dog's teeth and bones.

• CALCIUM IODATE

  Calcium iodate is a form of iodine, a mineral essential for thyroid health. It can be found naturally in seaweed and ocean fish.

• COPPER SULFATE

  Copper sulfate is a source of copper, a mineral essential for many processes in your dog’s body including immune system health and iron absorption. Its benefits can be seen through your dog’s shiny coat and healthy bone development.

• FERROUS SULFATE

  Ferrous sulfate is a source of iron, an essential mineral needed for hemoglobin production and oxygen transport from your dog’s lungs throughout their whole body.

• MANGANESE SULFATE

  Magnesium sulfate is a source of magnesium essential for overall body health including heart health, muscle contraction and strong bones.

• TRICALCIUM PHOSPHATE

  Tricalcium phosphate is a source of calcium and phosphorus – essential minerals that help strengthen your dog’s teeth and bones.

• POTASSIUM CHLORIDE

  Potassium chloride is a form of potassium, a mineral that’s essential in maintaining fluid balance in your dog’s body. It also helps support nerve and muscle functions.

• POTASSIUM CITRATE

  Potassium citrate is a form of potassium, a mineral that’s essential in maintaining fluid balance in your dog’s body. It also helps support nerve and muscle functions.

• SALT

  Salt is a source of the minerals sodium and chloride. It is essential in regulating your dog’s blood pH level, and promotes hydration and healthy kidney function.

• SODIUM SELENITE

  Sodium selenite is a form of selenium, an essential trace mineral that works as an antioxidant and helps maintain your dog’s cell membranes in conjunction with the immune system.

• ZINC SULFATE

  Zinc sulfate is a source of zinc, an essential mineral. It is needed to promote healthy skin and a shiny coat. It also helps support a healthy immune system and aids in the metabolism of carbohydrate, fat and protein.

Vitamins

• Based on your dog's details, our nutritionist recommends a careful balance of vitamins to help your dog thrive.

• BIOTIN

  Biotin is a B vitamin needed to help your dog’s body convert food into energy. It’s best known for its connection to skin and coat health.

• CALCIUM PANTOTHENATE

  Calcium pantothenate is an essential B vitamin needed to help your dog metabolize carbohydrate, protein and fat.

• CHOLINE CHLORIDE

  Choline chloride is a vitamin that’s naturally found in animal and plant sources like eggs, liver, fish, meat and soybeans. It’s essential in supporting proper liver function and metabolism.

• FOLIC ACID

  Folic acid is an essential B vitamin that is needed to help metabolize amino acids and ensure the integrity of your dog’s cell membranes.

• L-ASCORBYL-2-PHOSPHATE (VITAMIN C)

  L-ascorbyl-2-polyphosphate is a source of Vitamin C that helps support your dog’s immune system and promote joint health.

• MENADIONE SODIUM BISULFATE COMPLEX (VITAMIN K)

  Menadione sodium bisulfate complex is simply a source of Vitamin K, a fat-soluble vitamin that helps your dog’s body properly clot blood.

• NIACIN

  Niacin is an essential B vitamin that can be found naturally in ingredients like meat, poultry and fish. It is essential in helping your dog properly metabolize carbohydrate, protein and fat.

• PYRIDOXINE HYDROCHLORIDE (VITAMIN B6)

  Pyridoxine hydrochloride is an essential B vitamin that helps your pet metabolize protein. It’s extremely important in helping your dog’s body build protein structures like muscles, hair, nails, enzymes, and growth hormones.

• RIBOFLAVIN SUPPLEMENT

  Riboflavin supplement is a B vitamin that is essential in helping release energy from food to fuel your dog.

• THIAMIN MONOITRATE

  Thiamin mononitrate is a B vitamin that is essential in helping your dog metabolize carbohydrate.

• VITAMIN A SUPPLEMENT

  Vitamin A supplement is a source of vitamin A that can be naturally found in liver and fish. It is essential in supporting vision, immune system, bone and muscle growth and skin and coat health.

• VITAMIN B12 SUPPLEMENT

  Vitamin B12 supplement is a source of vitamin B-12, a nutrient that is essential in blood formation and helping your dog metabolize carbohydrate.

• VITAMIN D3 SUPPLEMENT

  Vitamin D3 supplement is a source of vitamin D, an essential fat soluble vitamin that’s necessary for normal bone tissue growth and maintenance. It plays an important role in supporting your pet’s teeth, bones and joints.

• VITAMIN E SUPPLEMENT

  Vitamin E is an essential vitamin that functions as an antioxidant to help support your pet’s immune system, while also nourishing your dog’s skin and coat.

Taste & Variety

• These ingredients bring flavor and texture to your dog's blend.

• DEHYDRATED CARROTS

  Carrots are a root vegetable rich in minerals and vitamins like beta-carotene. They are selected by you to provide variety in your dog's blend.

• DEHYDRATED PEAS

  Dried peas are legumes rich in protein, fiber, vitamins and minerals. They are selected by you to provide variety in your dog's blend.

• MEATY PIECE

  Slow cooked tenders look like real food because it is real food that starts with fresh chicken that is slow-cooked for more than 6 hours to bring out the flavor. These can be added to your dog's blend for added variety.

Amino Acids

• High-quality amino acids are included in your dog's blend to support their overall health.

• L-LYSINE MONOHYDROCHLORIDE

  L-lysine monohydrochloride is a source of the essential amino acid, lysine. It is needed to help support your dog’s muscle development and maintenance.

• L-THREONINE

  L-threonine is an amino acid, which is essential for the production of collagen. Skin, cartilage, tendons, ligaments, and bone contain significant amounts of collagen.

• D,L-METHIONINE

  D,L – methionine is a form of methionine, an essential amino acid that helps strengthen and maintain your dog’s muscles.

• TAURINE

  Taurine is an amino acid that contributes to your dog’s heart health and healthy digestion.